SEO 2018 | Digital Growth Year
SEO 2018 What is SEO in 2018? Search Engine Optimization (SEO) in 2018 is a technical, analytical and creative process to improve the visibility of a website in search engines . The primary function of SEO is to drive more unpaid useful traffic to a site that converts into sales What Really Matters if you do SEO in 2018 ? In my opinion, here are the things that really matter if you do SEO in 2018, and I would wager that both white-hats and black-hats would agree on these: Don’t block your site Don’t confuse or annoy a website visitor Don’t block Google from crawling resources on your site or rendering specific elements on your page Have a responsive design that works on mobile and desktop Be situated local to your target customer Geotarget your site in Search Console AKA Google Webmaster Tools (unless you have a country specific domain) Put your keyword phrase at least once in the Page Title Element Put your keyword phrase at least once in the Main Content on the page (at...